{"id":56439,"date":"2026-02-05T21:14:03","date_gmt":"2026-02-05T13:14:03","guid":{"rendered":"https:\/\/flcube.com\/?p=56439"},"modified":"2026-02-05T21:14:05","modified_gmt":"2026-02-05T13:14:05","slug":"novartis-revenue-growth-hits-8-despite-entresto-and-promacta-generic-erosion","status":"publish","type":"post","link":"https:\/\/flcube.com\/?p=56439","title":{"rendered":"Novartis Revenue Growth Hits 8% Despite Entresto and Promacta Generic Erosion"},"content":{"rendered":"\n<p><strong>Novartis AG<\/strong> (<a href=\"https:\/\/www.google.com\/finance\/quote\/NVS:NYSE\">NYSE:\u202fNVS<\/a>) reported full\u2011year 2025 net sales of <strong>USD\u202f54.5\u202fbillion<\/strong>, up <strong>8% year\u2011on\u2011year (YOY)<\/strong> at constant currency, driven by strong performance of priority brands. Operating income rose <strong>25%<\/strong> to <strong>USD\u202f17.6\u202fbillion<\/strong>, achieving a core operating margin of <strong>40.1%<\/strong>. Q4 sales declined <strong>1% YOY<\/strong> to <strong>USD\u202f13.3\u202fbillion<\/strong> due to US generic entry for Entresto and Promacta.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-financial-performance-summary\">Financial Performance Summary<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Metric<\/th><th>2025 Full\u2011Year<\/th><th>YOY Growth (CER)<\/th><th>Key Drivers<\/th><\/tr><\/thead><tbody><tr><td><strong>Net Sales<\/strong><\/td><td>USD\u202f54.5\u202fB<\/td><td>+8%<\/td><td>Priority brands offset generics<\/td><\/tr><tr><td><strong>Operating Income<\/strong><\/td><td>USD\u202f17.6\u202fB<\/td><td>+25%<\/td><td>Margin expansion to 40.1%<\/td><\/tr><tr><td><strong>Q4 Net Sales<\/strong><\/td><td>USD\u202f13.3\u202fB<\/td><td>-1%<\/td><td>Entresto\/Promacta generic impact<\/td><\/tr><tr><td><strong>2026 Guidance<\/strong><\/td><td>Low single\u2011digit growth<\/td><td>\u2014<\/td><td>Navigate patent expiry year<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-product-sales-performance\">Product Sales Performance<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Product<\/th><th>2025 Sales (USD\u202fB)<\/th><th>YOY Growth<\/th><th>Strategic Role<\/th><\/tr><\/thead><tbody><tr><td><strong>Kisqali (ribociclib)<\/strong><\/td><td>4.8<\/td><td>+57%<\/td><td>Early breast cancer expansion<\/td><\/tr><tr><td><strong>Kesimpta (ofatumumab)<\/strong><\/td><td>4.4<\/td><td>+36%<\/td><td>Self\u2011administered MS leader<\/td><\/tr><tr><td><strong>Pluvicto (lutetium\u2011177)<\/strong><\/td><td>2.0<\/td><td>+42%<\/td><td>Prostate cancer growth<\/td><\/tr><tr><td><strong>Scemblix (asciminib)<\/strong><\/td><td>1.3<\/td><td>+85%<\/td><td>CML differentiation<\/td><\/tr><tr><td><strong>Cosentyx (secukinumab)<\/strong><\/td><td>6.7<\/td><td>+8%<\/td><td>Stable immunology base<\/td><\/tr><tr><td><strong>Entresto (sacubitril\/valsartan)<\/strong><\/td><td>7.7<\/td><td>-2%<\/td><td>US generics from Q3\u201925<\/td><\/tr><tr><td><strong>Promacta\/Revolade (eltrombopag)<\/strong><\/td><td>1.6<\/td><td>-27%<\/td><td>US\/ex\u2011US generic impact<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-regional-performance\">Regional Performance<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Region<\/th><th>2025 Sales (USD\u202fB)<\/th><th>YOY Growth<\/th><th>Key Trends<\/th><\/tr><\/thead><tbody><tr><td><strong>United States<\/strong><\/td><td>23.3<\/td><td>+10%<\/td><td>Priority brands strong<\/td><\/tr><tr><td><strong>Europe<\/strong><\/td><td>16.7<\/td><td>+8% (+4% cc)<\/td><td>Kesimpta, Entresto, Kisqali, Pluvicto growth<\/td><\/tr><tr><td><strong>Emerging Growth Markets<\/strong><\/td><td>14.0<\/td><td>+8% (+10% cc)<\/td><td>China sales USD\u202f4.2\u202fB (+8%)<\/td><\/tr><tr><td><strong>China<\/strong><\/td><td>4.2<\/td><td>+8% (USD &amp; cc)<\/td><td>Key growth driver<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2026-outlook-amp-pipeline-milestones\">2026 Outlook &amp; Pipeline Milestones<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Revenue Growth:<\/strong> Low single\u2011digit despite largest patent expiry in company history<\/li>\n\n\n\n<li><strong>Core Operating Income:<\/strong> Expected to decline low single\u2011digit<\/li>\n\n\n\n<li><strong>Acquisitions:<\/strong> <strong>Avidity<\/strong> acquisition expected to close <strong>H1\u202f2026<\/strong>, strengthening RNA\u2011based therapeutics platform<\/li>\n\n\n\n<li><strong>Pipeline Catalysts:<\/strong><\/li>\n\n\n\n<li><strong>Ianalumab:<\/strong> Global regulatory submissions planned early\u202f2026 (Sj\u00f6gren\u2019s disease)<\/li>\n\n\n\n<li><strong>Remibrutinib:<\/strong> Full study readout and additional submissions for chronic inducible urticaria (CIndU) expected 2026<\/li>\n\n\n\n<li><strong>Pelabresib:<\/strong> US\/EU filings for myelofibrosis planned 2026<\/li>\n\n\n\n<li><strong>Pluvicto:<\/strong> Potential mHSPC indication decision anticipated 2026<\/li>\n<\/ul>\n\n\n\n<p><strong>Forward\u2011Looking Statements<\/strong><br>This brief contains forward\u2011looking statements regarding revenue projections, pipeline development, and commercial prospects for Novartis. Actual results may differ due to competitive dynamics, regulatory changes, and market conditions.<a href=\"https:\/\/flcube.com\/\">-Fineline Info &amp; Tech<\/a><\/p>\n\n\n\n<div data-wp-interactive=\"core\/file\" class=\"wp-block-file\"><object data-wp-bind--hidden=\"!state.hasPdfPreview\" hidden class=\"wp-block-file__embed\" data=\"https:\/\/flcube.com\/wp-content\/uploads\/2026\/02\/novartis-annual-report-2025.pdf\" type=\"application\/pdf\" style=\"width:100%;height:600px\" aria-label=\"Embed of novartis-annual-report-2025.\"><\/object><a id=\"wp-block-file--media-956d68d0-e8d3-402a-bb3e-63841adf338f\" href=\"https:\/\/flcube.com\/wp-content\/uploads\/2026\/02\/novartis-annual-report-2025.pdf\">novartis-annual-report-2025<\/a><a href=\"https:\/\/flcube.com\/wp-content\/uploads\/2026\/02\/novartis-annual-report-2025.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-956d68d0-e8d3-402a-bb3e-63841adf338f\">Download<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Novartis AG (NYSE:\u202fNVS) reported full\u2011year 2025 net sales of USD\u202f54.5\u202fbillion, up 8% year\u2011on\u2011year (YOY) at&#8230;<\/p>\n","protected":false},"author":1,"featured_media":56443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAownpewDA:productID":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[7],"tags":[16,20,27,31,140,865],"class_list":["post-56439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company","tag-cancer","tag-finance","tag-finanical-reports","tag-generic-drugs","tag-novartis","tag-nyse-nvs"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.6 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Novartis Revenue Growth Hits 8% Despite Entresto and Promacta Generic Erosion - Insight, China&#039;s Pharmaceutical Industry<\/title>\n<meta name=\"description\" content=\"Novartis AG (NYSE:\u202fNVS) reported full\u2011year 2025 net sales of USD\u202f54.5\u202fbillion, up 8% year\u2011on\u2011year (YOY) at constant currency, driven by strong performance of priority brands. Operating income rose 25% to USD\u202f17.6\u202fbillion, achieving a core operating margin of 40.1%. Q4 sales declined 1% YOY to USD\u202f13.3\u202fbillion due to US generic entry for Entresto and Promacta.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flcube.com\/?p=56439\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Novartis Revenue Growth Hits 8% Despite Entresto and Promacta Generic Erosion\" \/>\n<meta property=\"og:description\" content=\"Novartis AG (NYSE:\u202fNVS) reported full\u2011year 2025 net sales of USD\u202f54.5\u202fbillion, up 8% year\u2011on\u2011year (YOY) at constant currency, driven by strong performance of priority brands. Operating income rose 25% to USD\u202f17.6\u202fbillion, achieving a core operating margin of 40.1%. 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Q4 sales declined 1% YOY to USD\u202f13.3\u202fbillion due to US generic entry for Entresto and Promacta.","breadcrumb":{"@id":"https:\/\/flcube.com\/?p=56439#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/flcube.com\/?p=56439"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/flcube.com\/?p=56439#primaryimage","url":"https:\/\/flcube.com\/wp-content\/uploads\/2026\/02\/0508.webp","contentUrl":"https:\/\/flcube.com\/wp-content\/uploads\/2026\/02\/0508.webp","width":1080,"height":608,"caption":"Novartis Revenue Growth Hits 8% Despite Entresto and Promacta Generic Erosion"},{"@type":"BreadcrumbList","@id":"https:\/\/flcube.com\/?p=56439#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/flcube.com\/"},{"@type":"ListItem","position":2,"name":"Novartis Revenue Growth Hits 8% Despite Entresto and Promacta Generic Erosion"}]},{"@type":"WebSite","@id":"https:\/\/flcube.com\/#website","url":"https:\/\/flcube.com\/","name":"Insight, China's Pharmaceutical Industry","description":"Fineline Insights, Pharma Clarity","publisher":{"@id":"https:\/\/flcube.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/flcube.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/flcube.com\/#organization","name":"Fineline Infomation and Technology","alternateName":"Fineline Info & Tech","url":"https:\/\/flcube.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/flcube.com\/#\/schema\/logo\/image\/","url":"https:\/\/flcube.com\/wp-content\/uploads\/2024\/11\/Fineline-info-tech-scaled.jpg","contentUrl":"https:\/\/flcube.com\/wp-content\/uploads\/2024\/11\/Fineline-info-tech-scaled.jpg","width":2560,"height":1894,"caption":"Fineline Infomation and Technology"},"image":{"@id":"https:\/\/flcube.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/profile.php?id=61566606313834"]},{"@type":"Person","@id":"https:\/\/flcube.com\/#\/schema\/person\/19ad11870d326204db8524d3c3c5e66a","name":"Fineline Cube","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/89f733aaed3d2d91d7d6f45d0e9ab509e3004e8243c6e57620b36380684657f2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/89f733aaed3d2d91d7d6f45d0e9ab509e3004e8243c6e57620b36380684657f2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/89f733aaed3d2d91d7d6f45d0e9ab509e3004e8243c6e57620b36380684657f2?s=96&d=mm&r=g","caption":"Fineline Cube"},"sameAs":["https:\/\/flcube.com"],"url":"https:\/\/flcube.com\/?author=1"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/flcube.com\/wp-content\/uploads\/2026\/02\/0508.webp","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/flcube.com\/index.php?rest_route=\/wp\/v2\/posts\/56439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flcube.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flcube.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flcube.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flcube.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=56439"}],"version-history":[{"count":1,"href":"https:\/\/flcube.com\/index.php?rest_route=\/wp\/v2\/posts\/56439\/revisions"}],"predecessor-version":[{"id":56444,"href":"https:\/\/flcube.com\/index.php?rest_route=\/wp\/v2\/posts\/56439\/revisions\/56444"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flcube.com\/index.php?rest_route=\/wp\/v2\/media\/56443"}],"wp:attachment":[{"href":"https:\/\/flcube.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=56439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flcube.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=56439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flcube.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=56439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}