China-based By-Health Co., Ltd. (SHE: 300146) has entered into a strategic partnership with Meituan’s drug purchase APP, a leading delivery platform in China. The collaboration aims to leverage the respective strengths of both companies to delve deeper into the new retail sector, focusing on innovation and digital transformation.
Expanding Product Supply and Digital Trends
Specifically, the partnership plans to expand product supply channels and fully explore the latest digital trends. This will involve the digital upgrading of chain drugstores, optimization of O2O operations, and improvement of the online operation level of drugstores through corresponding training programs and tools. The integration of marketing teams from both companies will also promote the incubation and development of new business forms of cooperation across multiple business lines.
Future Collaboration Areas
Moving forward, By-Health and Meituan will further explore areas such as industry construction, brand linkage, product upgrading, and user services. This comprehensive approach is expected to enhance the overall retail experience for consumers and drive growth in the digital health sector.-Fineline Info & Tech
